STUDIO · STOREFRONT
Storefront
Design
Concept, composition and visual direction to activate the storefront as a point of attraction, desire and qualified traffic.
From 490,00 €
Fixed price based on your Store or Brand's level.
Context
Three seconds to catch the customer, or lose them.
The storefront is the first point of contact between your brand and the street. In a few seconds it decides whether someone comes in or walks on.
Most storefronts are put together out of habit or intuition. They look fine, but they don't work: they don't direct the gaze, they don't tell a story and they don't create the intention to enter.
This commission designs the storefront as a device for attraction and reading: concept, composition, product, color and lighting all in service of getting the customer to stop, understand and desire.
What's included
Strategic visual research
Reading the environment, the brand, the product and the customer before proposing anything.
Creative concept and moodboard
A guiding idea and visual direction that gives the storefront meaning and coherence.
Composition, product, color and lighting
Decisions on layout, hierarchy, palette and light to direct attention.
Installation proposal
A clear guide to execute the storefront exactly as conceived.
Visual execution criteria
Guidelines to maintain the standard and replicate the judgment in future installations.
Who it's for
Businesses and brands who want their storefront to work, not just decorate.
From an independent boutique to a brand with a store network that needs visual consistency across all its points of sale.
The commission level adjusts to the size of your Store or Brand: a single store, a premium brand with several stores, or a large brand with a wide network.
Commission
Choose the level for your Store or Brand and commission your storefront.
Fixed price by level. After the commission we begin the visual research and the concept.
Reviews
What people who've worked with us say.
Working alongside Juan Carlos Barrón for several years at Lladró was a joy! As Sales Director, having such a fantastic visual merchandising professional by my side was a real luxury. Juan Carlos did impeccable work covering the whole of Spain, bringing amazing creativity, taste and talent to every space. A first-class professional, with tremendous energy and a pleasure to work with. A real star!
Álvaro Merodio
Sales Director, Lladró
Translated from Spanish
Juan Carlos is a passionate and highly experienced visual merchandising professional with the perfect balance of organisational skills and creativity. I worked with him in Fun & Basics and I would love to collaborate with him again in the future.
Mónica Romero
CEO, Modeco Studio
Juan Carlos Barrón is a versatile, tenacious, responsible, organised and intelligent person, and a great communicator. He knows how to manage teams and can take on any professional challenge he sets himself. I was lucky enough to work with him many years ago and I keep a wonderful memory of him, both professionally and personally.
Cristina Fernández Lozano
Marketing and Communications Director, Grupo PC
Translated from Spanish
Brands we've worked with
Before you decide
Talk to Juan Carlos directly, no middlemen.
If you are not sure which level fits your store or brand, call me now or book 20 minutes. I will tell you honestly whether this service is right for you.